Search Engine Optimization
Are the Google Penguins Marching?
Penguins are cute until they kill your backlinks and your rankings. Those of us who follow news and changes from Google to their organic search algorithm have been anticipating the Penguin update for some time. This update was supposed to [...]
Digital Marketing Trends and Predictions for 2016
As anyone who follows digital marketing surely knows, successful strategies change over time. Sometimes these changes are gradual, like the increasing impact of social media presence, and sometimes they are sudden, as in the dire need for a mobile friendly [...]
Digital Marketing for Political Campaigns
All candidates for local, state and/or national political campaigns need to connect with voters through different digital marketing channels. Digital marketing for political campaigns has made it easier to reach a targeted audience at a fraction of traditional marketing cost. [...]
How to Market a Seasonal Business
What does a seasonal business mean to you and your prospects or clients? We'll use two types of businesses as an example: a vacation rental company on the Outer Banks, and a pizza shop right next door. When thinking about [...]
Outer Banks Digital Marketing
As a business owner, you need to make sure every advertising dollar counts. Search engine optimization and online reputation management are excellent ways to get the most for your advertising budget. Outer Banks digital marketing by the experienced staff at [...]
OBX Website Content
Do you have a nice looking website? Did you pay a designer to make your site pretty? Are there moving pictures and flashing banners and all kinds of things to attract the attention of visitors? Having a pretty website may [...]
Beating Your OBX Competitors with SEO
Winning is a good thing. Right? You bet it is, especially when you beat your competitors to the top positions in Google, Yahoo and Bing. Any business owner with a website certainly realizes that in order to get a good [...]
Is Your Website Ready for Google’s Mobile-Friendly Algorithm?
Google announced launching of a new mobile friendly ranking factor to be added to their mobile search algorithm on April 21, 2015, affecting mobile searches in all languages worldwide. About 50% of all Google searches are made on mobile devices, [...]
Get Ahead with a Responsive Website from an Outer Banks ...
In response to the steady integration of the Internet into everyday life, mobile marketing is slowly becoming more commonplace among businesses. The trend is more in demand by companies that sell products through their e-commerce sites, relying on “mobile websites” [...]
Social Media & Content role on our Outer Banks SEO ...
The most common question we get from potential clients interested in our social media services is, “Which Social Media is right for me?” What I say is that the more social media platforms you use the better traffic you get [...]